As part of the global rebranding, Meta continues to change the names of the features of its platforms. So, this time it came to renaming the News Feed news feed on the Facebook social network.
News Feed is one of the main components of the platform, thanks to which users can scroll through the freshly posted posts of friends, relatives, loved ones, celebrities and the media. And now, fifteen years after the launch of this feature, News Feed was renamed simply Feed. Meta notes that the name change is aimed at improving the display of various media content in the news feed and that the innovation will not make any fundamental changes in the operation of the social network.
The change in the name of the function may be the result of scandals related to the dissemination of news and information on the social network. Research has shown that disinformation gets more attention than documented evidence. In addition, regulators are closely monitoring how large IT companies work on algorithms for ranking content in their distribution channels. In turn, Meta says that it is working on the possibility of reducing the amount of media content associated with the policy and displayed on user pages. Their study of the company generally reflected the fact that news feed algorithms are able to stimulate politicians to more decisive statements and statements.
The name change will also help in eliminating the existing confusion in the social network. Fifteen years ago, when Facebook's News Feed was introduced, there was no "News" section that users could confuse it with. An employee mailing list for employees of the corporation indicated that the name "News Feed" could lead users to think that this is a section for news posts, and not published content from friends.
News Feed is one of the main components of the platform, thanks to which users can scroll through the freshly posted posts of friends, relatives, loved ones, celebrities and the media. And now, fifteen years after the launch of this feature, News Feed was renamed simply Feed. Meta notes that the name change is aimed at improving the display of various media content in the news feed and that the innovation will not make any fundamental changes in the operation of the social network.
Starting today, our News Feed will now be known as "Feed." Happy scrolling! pic.twitter.com/T6rjO9qzFc
— Facebook App (@facebookapp) February 15, 2022
The change in the name of the function may be the result of scandals related to the dissemination of news and information on the social network. Research has shown that disinformation gets more attention than documented evidence. In addition, regulators are closely monitoring how large IT companies work on algorithms for ranking content in their distribution channels. In turn, Meta says that it is working on the possibility of reducing the amount of media content associated with the policy and displayed on user pages. Their study of the company generally reflected the fact that news feed algorithms are able to stimulate politicians to more decisive statements and statements.
The name change will also help in eliminating the existing confusion in the social network. Fifteen years ago, when Facebook's News Feed was introduced, there was no "News" section that users could confuse it with. An employee mailing list for employees of the corporation indicated that the name "News Feed" could lead users to think that this is a section for news posts, and not published content from friends.
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