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Chinese smartphone maker vivo will become an official sponsor of EURO 2024

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Chinese smartphone maker vivo will become an official sponsor of EURO 2024
As part of the football forum, the company will demonstrate the advanced technologies of its devices and take direct part in various events.

The upcoming European Football Championship will take place next year in Germany. As part of the tournament, vivo will support events that will allow fans to immerse themselves even more in the atmosphere of the football festival. Before each match, fans will have the opportunity to listen to music from famous DJs. Also, with the participation of the company, after each match an award ceremony will be held for the best player of the match. Finally, vivo will make its flagship devices available to UEFA staff for use.

Chinese smartphone maker vivo will become an official sponsor of EURO 2024


The company was already a partner of EURO 2020, which took place in 2021. Then a social media campaign was launched calling on football fans to capture and share joyful moments: the content they created was shown at the opening and closing ceremonies. In addition, vivo has applied its own patented AI technology to restore sweet photos of the best moments of the football tournament from years past. The company provided these images to UEFA as a gift for the 60th anniversary of the European Championship.

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